{"id":892,"date":"2013-12-10T18:00:27","date_gmt":"2013-12-10T18:00:27","guid":{"rendered":"https:\/\/blogs.poly.com\/?p=892"},"modified":"2013-12-10T18:00:27","modified_gmt":"2013-12-10T18:00:27","slug":"how-social-bookmarking-can-help-your-small-business-marketing","status":"publish","type":"post","link":"https:\/\/blogs.poly.com\/how-social-bookmarking-can-help-your-small-business-marketing\/","title":{"rendered":"How social bookmarking can help your small business marketing"},"content":{"rendered":"

\"smb-tech-trends\"<\/a>Looking to get your small business onto the front page? If the New York Times<\/i> and Wall Street Journal<\/i> seem out of reach, you might want to aim for Reddit<\/a>. The popular social bookmarking site calls itself \u201cthe front page of the Internet.\u201d A link to your content on Reddit can help drive traffic to your website or blog.<\/p>\n

In case you aren\u2019t familiar with cloud-based<\/a> social bookmarking sites, many of which like StumbleUpon<\/a> and Declicious<\/a> (formerly Del.icio.us) have been around for years, think of them like the bookmarks or \u2018favorite\u2019 website addresses that you save on your browser. Social bookmarketing is similar, but instead of saving a favorite URL to your computer, you save it to a site, which enables you to access it from any computer, tablet or smartphone<\/a> wherever you are. In addition, social bookmarketing sites allow participants to share their bookmarks with each other and see what sites are popular each day.\u00a0 This sharing aspect of bookmarking is what helps make web content go viral.<\/p>\n

If you have a blog or update your website with compelling content about your product, services or the market you serve, social bookmarking can be \"website<\/a>a very effective way to get your content in front of lots of people and in turn attract visitors to your site. Also consider that search engines are using \u2018social signals\u2019 \u00a0<\/a>to influence content rankings. The more people bookmark your site \u2013 and the more views you get from it \u2013 helps push your small business website higher in search rankings.<\/p>\n

If you think social bookmarking has a place in your marketing, here are some tips for best results:<\/p>\n