{"id":2121,"date":"2015-02-12T10:31:38","date_gmt":"2015-02-12T18:31:38","guid":{"rendered":"https:\/\/blogs.poly.com\/?p=2121"},"modified":"2015-02-12T10:31:38","modified_gmt":"2015-02-12T18:31:38","slug":"calling-out-the-value-of-voice-to-small-business","status":"publish","type":"post","link":"https:\/\/blogs.poly.com\/calling-out-the-value-of-voice-to-small-business\/","title":{"rendered":"Calling out the value of voice to small business"},"content":{"rendered":"
Back in the late 70s, AT&T encouraged consumers to \u201creach out and touch someone\u201d with their phone service; and for many people the message struck a chord. Today technology affords us a lot more options for getting in touch, including email, IM, chat and social media messaging. But convenience notwithstanding, there are times when nothing beats hearing a voice at the other end of the line,<\/p>\n
In \u201c10 Reasons to Pick Up the Phone Now<\/a>,\u201d Kevin Daum describes a number of scenarios when a phone call does the job the best. Among them:<\/p>\n Small business owners have gotten the message loud and clear about the importance of a phone call to meeting business objectives. In Plantronics Small Business Survey conducted last year, when asked about the importance of phone calls to achieving business objectives, 17 percent of businesses with 1-19 employees and 47 percent of businesses with 20-99 employees said that phone calls were \u201ccritically important.\u201d<\/p>\n Even after a digital communication (email or instant messaging), the survey found that a phone call is often still necessary to resolve an issue. Among respondents, 13 percent of small businesses with 1-19 employees and 27 percent of those with 20-99 employees indicated that 50 to 74 percent of their digitally communicated messages still required a phone call to resolve an issue.<\/p>\n Not only is getting on the phone important to small business owners, taking and receiving calls gets a boost from the use of headsets<\/a>.\u00a0 Plantronics survey respondents ranked “better customer service\u201d as the number one benefit of headsets since it means less time on hold for callers when employees need to move about the office to find information.<\/p>\n Employees also benefit by using headsets. Headsets make spending hours on the phone more comfortable \u2013 no more sore necks from cradling the handset \u2013 and being hands free means employees can perform other tasks when they are on a call, which boosts productivity.<\/p>\n When it comes to meeting your business goals, it turns out that “making the call” is a good call for your small business.<\/p>\n\n
Phone calls help achieve business goals<\/strong><\/h3>\n
Headsets enhance the call<\/strong><\/h3>\n